CNN Digital
CNN Motion
Design Branding
CNN’s internal motion graphics team developed an updated brand system for CNN Motion to support a wide range of storytelling across digital platforms. The aim was to create a bold, flexible identity that reflects the team’s creative range and the editorial depth of CNN’s journalism.
The refreshed branding established a cohesive visual system for motion content. It strengthened internal visibility and provided a unified framework for producing high-quality motion assets across CNN Digital.
Visit our CNN Motion site on cnn.com
The refreshed branding established a cohesive visual system for motion content. It strengthened internal visibility and provided a unified framework for producing high-quality motion assets across CNN Digital.
Visit our CNN Motion site on cnn.com
In 2019, I was brought in to develop initial design concepts for TED’s new logo animation. The brief called for a minimalistic approach to TED’s existing logo, exploring multiple variations in different environments, including dark mode and light mode. My work focused on aligning with TED’s minimalist branding while symbolizing the spreading and sharing of ideas. I created several explorations, presenting black environments and light mode options to ensure versatility across platforms. These concepts served as the foundation for the project. Although I was not involved in the final stages of production, my initial ideas played a key role in shaping the direction of the TED Talks logo animation, which was later implemented and published by another studio in 2022. My contribution to this project reflects my ability to create compelling, on-brand visuals that align with TED’s global mission.
Additionally, I created the TED Salon Opener, a key branding piece used for marketing and events. The opener aired as part of TED Salon’s initiatives, elevating the event’s visual identity and enhancing audience engagement.
TED Salon Page
Role: Art Direction and Motion Design
Creative Director: Mike Femia
Additionally, I created the TED Salon Opener, a key branding piece used for marketing and events. The opener aired as part of TED Salon’s initiatives, elevating the event’s visual identity and enhancing audience engagement.
TED Salon Page
Role: Art Direction and Motion Design
Creative Director: Mike Femia
TED Conferences
TED Women 2019: Bold + Brilliant
Event Branding & Design
TEDWomen 2019 celebrated extraordinary ideas from pioneers, risk-takers, and advocates making bold and brilliant moves. The event spotlighted innovation, diversity, and dynamism, creating a joyful and thought-provoking experience.
For this project, I led art direction and designed a vibrant and empowering visual identity that captured the spirit of the event. From bold graphic patterns to dynamic animations, the design emphasized energy, creativity, and inclusivity. The branding was integrated across digital platforms, event signage, and collateral, ensuring a cohesive and engaging experience for attendees.
View more details about the conference here.
Role: Art Direction and Motion Design
Team: Mina Sabet-Bogan, Martha Estafanos, Mike Femia
Event Photography: Marla Aufmuth, Callie Giovanna
December 4-6, 2019
Palm Springs, CA
For this project, I led art direction and designed a vibrant and empowering visual identity that captured the spirit of the event. From bold graphic patterns to dynamic animations, the design emphasized energy, creativity, and inclusivity. The branding was integrated across digital platforms, event signage, and collateral, ensuring a cohesive and engaging experience for attendees.
View more details about the conference here.
Role: Art Direction and Motion Design
Team: Mina Sabet-Bogan, Martha Estafanos, Mike Femia
Event Photography: Marla Aufmuth, Callie Giovanna
December 4-6, 2019
Palm Springs, CA
CNN Digital
Mercury in skin whitening products explained
Animated Explainer
Skin whitening affects so many across melanated cultures. As someone from Jamaican heritage, I’m personally familiar with its impacts on black and brown communities, which informed how we considered coming up with relatable visuals. A monochrome palette was used to emphasize the stark reality of skin lightening products.
Guiding as art director on the project, we came up with a decolonized, accessible design language. Using collaged skin textures and simple hand gestures to guide viewers through facts and data. The characters were anonymous yet relatable, offering audiences a personal connection without reinforcing stereotypes. Our designers created frame by frame animations to show the toxic effects of mercury as particles.
This video was picked up by the World Health Organization and UN for their own educational programmes and workshops across West Africa.
Watch the video and read more on cnn.com
Editor: Meera Senthilingam
Senior Production: Ladan Anoushfar
Art Direction: Elisa Solinas
Design and Animation: Agne Jurkenaite, Emma Beinish, Jue Gong
Additional Animation: Patrick Gallagher, Taylor Su
Sound Design: Sofia Couciero
Awards:
2023 Emmy for Outstanding Graphic Design & Art Direction
2023 Society of Publication Designers Gold Medal
Guiding as art director on the project, we came up with a decolonized, accessible design language. Using collaged skin textures and simple hand gestures to guide viewers through facts and data. The characters were anonymous yet relatable, offering audiences a personal connection without reinforcing stereotypes. Our designers created frame by frame animations to show the toxic effects of mercury as particles.
This video was picked up by the World Health Organization and UN for their own educational programmes and workshops across West Africa.
Watch the video and read more on cnn.com
Editor: Meera Senthilingam
Senior Production: Ladan Anoushfar
Art Direction: Elisa Solinas
Design and Animation: Agne Jurkenaite, Emma Beinish, Jue Gong
Additional Animation: Patrick Gallagher, Taylor Su
Sound Design: Sofia Couciero
Awards:
2023 Emmy for Outstanding Graphic Design & Art Direction
2023 Society of Publication Designers Gold Medal
TED Conferences
TED Women 2018: Showing Up
Event Branding & Design
The time for silent acceptance of the status quo is over. Women the world over are taking matters into their own hands, showing up for each other and themselves to shape the future we all want to see. Whatever their focus and talent — politics, science, technology, art — these pioneers are unapologetically breaking out and pushing boundaries. They’re rising up to listen, to be heard, to see and be seen, to celebrate and empower. Women and their allies are joining forces in an explosion of discovery and ingenuity to drive real, meaningful change.
View more details about the conference here.
Role: Art Direction and Motion Design
Team: Mina Sabet-Bogan, Martha Estafanos,
Maya Sariahmed, Mike Femia
Event Photography: Marla Aufmuth, Callie Giovanna
View more details about the conference here.
Role: Art Direction and Motion Design
Team: Mina Sabet-Bogan, Martha Estafanos,
Maya Sariahmed, Mike Femia
Event Photography: Marla Aufmuth, Callie Giovanna