TED Conferences
TED Salon: Belonging
Event Branding & Design
What does it mean to belong? This salon explored the essence of belonging through personal meditations on family, life, love, and loss. The event featured extraordinary speakers sharing their vision of a more welcoming world and the ideas that can help us get there.
For this project, I led the art direction, design, animation, and production of printed materials. The visual identity for the event was crafted to evoke a sense of connection and inclusivity, with vibrant patterns and bold colors integrated seamlessly across digital and physical elements. My work included creating dynamic motion graphics for event screens, cohesive branding assets, and all supporting print collateral.
Role: Art direction, design & animation
Co-Hosted by: Helen Walters and Lorena Avilés
Client: TED Conferences
For this project, I led the art direction, design, animation, and production of printed materials. The visual identity for the event was crafted to evoke a sense of connection and inclusivity, with vibrant patterns and bold colors integrated seamlessly across digital and physical elements. My work included creating dynamic motion graphics for event screens, cohesive branding assets, and all supporting print collateral.
Role: Art direction, design & animation
Co-Hosted by: Helen Walters and Lorena Avilés
Client: TED Conferences